With a seemingly never-ending summer this year, ensure you are making the most of the last few months of the season – here at Big Al’s we have the solution for your food outlet to help you draw in the custom and increase your bottom line.
For the warmer months, consumers opt for light dishes with fresh flavours. Adding classic summer flavours, such as BBQ and incorporating seasonal produce to the menu will encourage further footfall.
Allow customers to build their dish their way and you’ll be onto a winner. From providing delicious toppings and condiments to Big Al’s Gourmet Hot Dogs or the Prime Burger, to offering a selection of crisp salads incorporating the Big Al’s Chicken Fillet, create a menu that has something or everyone – explore the range here.
Top tip: asses what have been best sellers so far this season and if needed, update your menu sooner rather than later!
Be part of the digital conversation and utilise social media to push out your summer offer. Not only will it bring greater exposure and boost brand awareness, but also increase footfall to your outlet.
Frequently uploading appealing, ‘Instagrammable’ images of the dishes you are serving is just another tool to promoting your outlet – encourage customers to share their experience on social media too! Also inform users of summer meal deals and engage with foodie days and events.
The summer is traditionally a time for people to spend together and relax. Hold family events and fun entertainment or live music or show sporting events to appeal to a wide range of clientele.
Additionally, take advantage of the extra summer daylight and where possible, extend your business hours. What’s more if space allows, open up an outdoor seating area and ad a summer upgrade to your outlet’s décor.
Make sure to check back for our advice and insight in getting your outlet set up for the winter months…