Kick Off This Summer Of Sport On The Right Foot

Back to articles

Big Al’s is dedicated to supporting operators in the stadia and leisure sector with its experience and expertise in delivering winning menu items. Now is the perfect time to invigorate your food offer and get ready for a busy summer of sport. Read on to discover our five top tips:

PLANS FOR THE FANS

The first step is to assess your customers and understand what menu items they are looking for. It is important to include a range of innovative menu builds as well as classics. Versatile products are a must-have – those that can be used in a variety of dishes and also make your menu cost-effective and manageable when it comes to trying something new.

PREP OR PENALTY

Throughout the day you will see peaks and troughs in footfall in your outlet. Normally the surge in orders will come before kick-off, during half-time and in between matches. To avoid bottlenecking and long waiting times, make sure you have a menu that is quick and easy to prepare. Not only will this keep customers happy, but will also reduce costs and mean food can be prepared by staff across all skill levels or the need for extensive catering equipment.

HANDHELD HAT-TRICK

Easy to eat, handheld and transportable food is a must serve in stadia outlets. For fans wanting to take food back to their seats and to grab on the move, Big Al’s range of burgers and hotdogs are ideal. What’s more, while delicious on their own, why not add a selection of toppings for customers to choose from and you to profit from?

WINNING DEALS

Creating the best deals will ensure customers return again and again so it is important to have a great offer at the start of the season. Incorporate drink deals so you become the one stop shop everyone talks about.

FULL-TIME EXPERIENCE

In addition to a range of delicious products, Big Al’s offers a series of innovative food concepts to provide you with the opportunity to drive new revenue and keep customers engaged in an immersive experience. Explore which concept will best fit your outlet and download the Concepts Guide below

Download the Concepts Guide

Back to articles

BECOME A KEPAK INSIDER

Keep your finger on the industry pulse with the latest foodservice news, insights and innovations.